The American Bankers Association is the banking industry's champion. Joining ABA makes you part of a team that: • has Extraordinary People - ABA experts are the "go to" sources for bankers, policy makers and the media for credible information and insights for the banking industry. • has Unmatched Scope and Scale - ABA's unparalleled information and services keep members current, knowledgeable and prepared. • is Impact-Driven - ABA has a proven record of bringing about positive change for our members and the industry. We take action and achieve results. Plus competitive pay, an outstanding benefits package, a convenient DC location, a professional collegial work environment and an opportunity to work on issues of national significance equals a winning combination!
Job Description:
Did you know that women and other marginalized groups are often reluctant to submit job applications if they don’t meet 100% of the requirements? We encourage you to take a chance! If you don’t satisfy every criterion, but know you can excel in the role, we urge you to apply! We’d love to connect and talk with you about joining our team.
Employer of Choice: ABA is recognized as a 2023 Great Place to Work!
Position Overview: This position is responsible for achieving or exceeding sales targets and customer satisfaction for the assigned core market segments. The Director will build profitable, long-term relationships with industry suppliers, and leverage those relationships to sell exhibit space, sponsorships, ads, associate memberships and online opportunities.
Key Responsibilities:
Develop and implement sales plans to maximize sales (meet or exceed sales goals as assigned) and provide efficient and effective service to customers in assigned core segments. Sales areas include exhibits, sponsorships, online and print ads, on-line events and service memberships.
This role will establish and grow relationships with companies in assigned core segments, including understanding core segment area, companies working in that space and identifying business opportunities.
The Director will also monitor financials and report those to management.
Continuously develop new and valuable ideas for sponsorships, encouraging increased levels of investment through the creative planning and packaging of sponsorship opportunities. Develop and price packages of opportunities; develop value proposition to negotiate and successfully close sales.
Meet or exceed Associate Membership sales and retention goals . Recruitment efforts include identify relevant non-member companies within a defined segment and presenting membership benefits. Retention goals are driven by delivering member benefits and developing member packages.
Manage the marketing/communications efforts for core segments areas. Develop communications and messaging, ensuring customers receive relevant, timely and well-developed information as needed.
Understand financial services industry issues. Use this knowledge to link supplier companies to appropriate ABA business opportunities, especially as they relate to new conferences. Assist in identifying suppliers to serve on the conference Advisory Boards and help in the planning of the conference.
Work with ABA's decorating company to develop floor plans, sponsorship signage and other materials. Provide on-site sales and service for assigned conferences.
Utilize Salesforce to track sales efforts.
Requirements:
• 7- 10 years’ relevant sales or customer facing experience; minimum of 3 years’ experience generating over one million in revenue per year.
• Salesforce or other CRM experience preferred.
• Budget experience preferred but not required.
• Demonstrable experience and record of hitting sales targets.
• Excellent communications skills: written and verbal.
• Creative thinker.
• Proficient in MS Office Suites.
• Ability to travel (<20%).
American Bankers Association (ABA) is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, age, sex, marital status, gender identity, sexual orientation, disability, protected Veteran status, personal appearance, political affiliation, family responsibilities, or any other characteristic protected by applicable law.
ABA encourages and celebrates diversity so if you are motivated, hardworking and want to make a difference, come as you are!
The American Bankers Association is the united voice of America’s hometown bankers—small, regional and large banks that together employ more than 2 million women and men, hold nearly $17 trillion in assets, safeguard $12.8 trillion in deposits and extend more than $9 trillion in loans. ABA believes that government policies should recognize the industry’s diversity. Laws and regulations should be tailored to correspond to a bank’s charter, business model, hometown markets and risk profile. This policymaking approach avoids the negative economic consequences of burdensome, unsuitable and inefficient bank regulation. Through a broad array of information, training, staff expertise and other resources, ABA supports America’s hometown bankers as they perform their critical role as drivers of America’s economic growth and job creation.
