Web Manager

Be an integral part of the team at the Health Industry Distributors Association, a national nonprofit association representing healthcare product suppliers – the nation’s essential link between healthcare product manufacturers and patient caregivers.

The Web Manager reports to the Director of Marketing to support HIDA’s marketing and communications strategies.   This position enhances member value by maintaining the promotional and informational content of HIDA’s websites. This position is responsible for creating pages and adding content to HIDA’s websites through the content management system. This position assists and coordinates with all departments of HIDA to ensure that the websites are accurate, up to date and are presented to make valuable information easily accessible to our members. The candidate must be able to manage multiple projects simultaneously while maintaining attention to detail and strategic vision.

Job Responsibilities and Duties

To perform this job successfully, an individual must be able to perform each essential duty and responsibility satisfactorily.  Reasonable accommodations may be made to enable individual with disabilities to perform the essential functions.  Other duties may be assigned to meet business needs.

1. Manage and monitor HIDA’s websites.

• Assist in the development, copywriting, and implementation of content.
  Gather, coordinate, and review content updates from all HIDA departments.
• Review and update existing content on HIDA’s websites.
• Adhere to content review processes prior to posting.
• Implement advertising and video on the site.
  Upload and manage HIDA products in the ecommerce system.
  Review and adjust web pages for mobile and tablet views.
• Serve as the lead contact with the site developers and process monthly invoices.

2. Oversee performance of HIDA’s websites.

• Collect website statistics and Google analytic reports.
• Create Custom Google Analytics reports.
• Ensure websites are working at optimal speed using Google Page Insights.
• Review and monitor HIDA’s organic presence on Google.
• Implement Google Tag Manager to track Marketing goals and conversions.

 3.  Assist with Marketing and promotional projects.

• Assist with the development of virtual event sites.
• Set up event registrations in the iMIS database.
• Oversee marketing projects on an as needed basis.

4. Develop and maintain file management system.

• Maintain up-to-date resource files for HIDA’s websites.
• Maintain image files on Content Management System and purge old files monthly.

5. Contribute to the management of the membership database – iMIS.

• Update member logins when requested. 
• Provide database lists as needed.