The Water Environment Federation (WEF) is seeking a Senior Manager of Exhibition Sales that is responsible for WEFTEC exhibition sales, onsite rebook process, floorplan development, prospecting new leads that lead to increased sales revenue. (WEFTEC is the annual exhibition and conference for the wastewater treatment industry, featuring 300,000+ nsf of exhibits, 1,000+ exhibiting companies and extensive technical programming.)
Is responsible for WEFTEC floorplan development, booth space sales and assignments.
Works closely with International Sales Director on bookings for international exhibitors and overseas pavilions.
Collaborates with Senior Manager, Exhibition Operations on sponsorship development and pricing for WEFTEC and Specialty Conferences.
Collaborates with Marketing on the development of WEFTEC exhibition and sponsorship marketing plans.
Collaborates with Exhibition Operations and Conference Operations staff for budgeting and execution of WEF Exhibitions with focus on revenue growth, cost savings, WEF branding, member value and innovation.
Works closely with Finance and handles revenue collection outreach to exhibitors with unpaid balances and exhibitor membership renewals.
Identifies and evaluates new and emerging event technology, assesses viability and executes application as appropriate.
Visits competitive conferences to market WEFTEC.
Assists in risk management assessment and mitigation relating to WEF Exhibitions.
Directs and implements WEFTEC Onsite Sales booth rebooking process.
Travel to WEFTEC and other exhibitions is required.
Other duties as assigned
Accountability - Accountable for measurable, high-quality, timely, and cost-effective results.
Adaptability - Adapts to changing business needs, conditions, and work responsibilities and works with a variety of situations, individuals, groups, and varying customer needs.
Initiative - Takes prompt action to accomplish tasks and meet goals and objectives.
Teamwork & Cooperation - Creates team spirit by speaking positively of others to promote a friendly climate and strong morale; shows confidence in others; recognizes their ability to meet expectations and to contribute effectively to the team’s duties.
Quantity/Quality of work - Pays close attention to detail. Strives to achieve accuracy and consistency in all tasks.
Service Orientation – Applies effective interpersonal and problem-solving skills when responding to clients.
Conflict Management – Facilitates the prevention and/or resolution of conflict while preserving working relationships with staff and clients.
Relationship Building - The ability to develop, maintain, and strengthen partnerships with others inside or outside the organization who can provide information, assistance, and support.
Communication - Listens; speaks and writes clearly and concisely.
Decision Making - Makes timely, informed decisions that take into account the facts, goals, constraints, and risks.
Development & Continual Improvement - Displays an ongoing commitment to learning and self-improvement; desires and makes an effort to acquire new knowledge or skills for work.
Ethics & Integrity - Earns others’ trust and respect through consistent honesty and professionalism in all interactions.
Fiscal Accountability - Follows fiscal guidelines, regulations, principles, and standards when committing fiscal resources or processing financial transactions.
Flexibility - Adapting to and working with a variety of situations, individuals, and groups. Open to different and new ways of doing things; willingness to modify one’s preferred way of doing things.
Initiative - Recognizes situations that warrant initiative and moves forward without hesitation; work independently with little supervision; reasonably resolves issues, problems, or situations.
4-year degree, plus 3-5 years exhibition sales/operations experience.
Proficiency with Microsoft Office 365 suite of products and Exhibition Management systems (such as Expocad, A2Z, or Map Your Show).
Ability to travel up to 20% of the year.
Excellent communication and organizational skills.
Strong people management and leadership skills.
Project management skills.
Ability to work under pressure and meet deadlines for multiple projects.
This person will work primarily in an office environment using standard office equipment.
Experience in a large non-profit association or federated organization environment.
Experience in global business development and/or regional sales models.
Change management experience.
Knowledge of IAEE best practices.
Knowledge, degree, and/or experience in business or management.
The Water Environment Federation is a not-for-profit association that provides technical education and training for thousands of water quality professionals who clean water and return it safely to the environment. WEF members have proudly protected public health, served their local communities, and supported clean water worldwide since 1928.